Ready for selling in the new normal?
Taking the lead in the aftermath
The first webinar “Taking the lead in the aftermath” will focus on the foundation. Clients are mainly concerned with the uncertainty and short term. This makes it all the more difficult for sellers. You will get an answer to the following questions, which you can immediately implement:
- The 5 must have new competencies
- How to avoid the 4 biggest pitfalls
- What do we already know that will change permanently
Value creation in erratic times
How to continuously update the insights about our customers?
Converting the changing insights into added value
How to enable sales to be highly relevant in their interactions?
How to ensure that customers are willing to pay for the added value
How to acquire new customers today
What are customers open to? How to find out and create sufficient trust to discuss?
Which mix of digital, virtual and, where possible, physical conversations work best?
How to package the sales messages so that the customer takes action?
Dealing with an unpredictable forecast
Changes in how to manage, follow up and coach commercial people
How to quickly add scenarios in reporting allowing for better informed business decisions
Enable management to implement the changes